Worker advantages guide SIG has introduced its company rebranding as Alera Group. Based in 1999, SIG grew to become one of many founding companies of Alera Group in 2017.

The rebrand goals to offer purchasers the sources of a nationwide agency mixed with the customized expertise of an area companion, the corporate stated.

“The rebrand to Alera Group is the subsequent step in an thrilling chapter of our firm,” stated Richard Silberstein, managing director of the Mid-Atlantic Area at Alera Group. “This subsequent step in the end advantages our purchasers by permitting us to offer one of the best of each worlds, which means we’ll proceed to supply the sources of a nationwide agency mixed with the customized expertise of an area companion.

“With Alera Group’s deeply collaborative tradition, we’re capable of leverage the nationwide capabilities and expertise throughout the agency’s 185 places of work underneath one unified model whereas persevering with to help our purchasers’ enterprise methods and elevate the shopper expertise.

“Along with the advantages our purchasers will notice from the rebrand, it would additionally enable our agency better alternatives for succession and development,” he stated. “Alera will present a pathway for SIG, and the opposite member corporations, to develop past our personal capabilities whereas nonetheless prioritizing the wants of the shopper.”

Headquartered in Baltimore, Md., the previous SIG will preserve its workforce of practically 70 workers. The corporate at the moment serves over 400 company purchasers unfold throughout 45 states.

Alera Group is an unbiased, nationwide insurance coverage and monetary companies agency that was fashioned in 2017 following the merger of 24 like-minded, entrepreneurial corporations.

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