Greater than half of traders (57%) choose using a proprietary mannequin over ETF issuer fashions when choosing ETFs.

“The macro uncertainty we proceed to face has pushed traders throughout sort and geography to adapt their portfolios so as to add safety and seize alternative,” mentioned Shawn McNinch, World Head of ETFs at BBH. “At its core, the information exhibits that traders proceed to embrace ETFs as a car of alternative, with rising classes comparable to energetic and stuck revenue persevering with to realize floor. It additionally demonstrates that the way in which traders make the most of ETFs is evolving, and asset managers and repair suppliers should continuously adapt to satisfy these altering calls for.”

2023 vs. 2013

The BBH survey marks a decade of analysis into the ETF market, which has grown 16% yearly.

The agency’s analysis exhibits how traders have modified the way in which they method the ETF market:

• Altering lens: Expense ratio, ETF issuer, and tax effectivity – in that order – are the three most vital components for traders when choosing ETFs in 2023. In 2013, the highest three, so as, had been publicity, ETF model, and expense ratio.
• All hail spreads: In 2023, 61% of traders say spreads are extraordinarily or crucial when choosing an ETF. By comparability, in 2013, solely 2% of traders picked buying and selling spreads as crucial issue when choosing an ETF, and 43% mentioned spreads had been the least vital issue. This means the deal with buying and selling and the affect of spreads to the full price of possession of an ETF.
• Energetic has arrived: ETFs are not as synonymous with passive investing as they had been in 2013. During the last three years we’ve seen a powerful 52% annual development fee bringing the energetic ETF house to $342bn AUM1.
• Flight to security: Right this moment, 46% of traders plan to extend fastened revenue ETF allocations, versus 11% in 2013. During the last 10 years, the variety of fastened revenue ETFs to come back to market has considerably elevated, thus, traders now have extra selections.